A three-language site for an industrial equipment supplier
- Information architecture
- UX/UI
- Next.js
- Multilingual
- SEO
- CI/CD
- Industrial equipment supply
- B2B
- In production
- Next.js, React, TypeScript, Tailwind CSS
- Uzbekistan
About the client
INDUSTRONIC LLC supplies equipment and materials to the non-ferrous metallurgy, oil and gas, power, mining and chemical industries, from procurement to delivery and commissioning.
Challenge
Present a wide technical range accurately in three languages, and make it easy for a buyer to call or write.
Solution
- Information architecture for a technical product range
- UX/UI and design system
- Hand-coded Next.js frontend in TypeScript, exported as static pages
- Russian, English and Uzbek versions
- Search metadata and language links for every page, structured data, a sitemap, crawler rules and an llms.txt for AI assistants
- Deployment, CI/CD and repository handover
Static pages, no framework in the browser
The site is built with Next.js and exported as static files. The export ships no framework to the browser: motion is CSS keyframes and one observer that reveals sections as they come into view. There is no CMS, database or sign-in behind it.
Type and styles that arrive with the page
Manrope and IBM Plex Mono are served from the site itself, with a Cyrillic subset, and the styles are inlined at export. A page arrives in one piece, in Russian, English or Uzbek.
Built to be found
Each language version has its own title, description, canonical address and links to the other two. Structured data describes the organisation and the site, and a sitemap, crawler rules and an llms.txt tell search engines and AI assistants what the company supplies.
Outcome
In production. Delivered to the scope and deadline set in the contract. Full repository and code ownership transferred to the client.